DISCOVER VIRTUAL

Keep Studios Full. Extend Your Timetable. Grow Member Engagement.
Deliver world-class fitness experiences throughout the day with LES MILLS Virtual™. Add peak-demand programming, fill off-peak gaps and maximise studio utilisation without adding instructor hours.

The Challenges Clubs Face Today

  • Empty studios during off-peak hours
  • Instructor shortages
  • Class cancellations
  • Member demand for greater flexibility
  • Attracting and retaining younger members.

Maximise your studio capacity

The average studio sits empty for 50 to 80% of the day. By running Virtual classes alongside your live classes you can expand your timetable and open up group exercise to entirely new markets, like shift-workers and parents.

Over 70% of virtual users say they’re drawn by the flexibility to do a workout whenever it suits them.

Lower the barrier for beginners

Virtual classes offer a low-pressure entry point for beginners. Studies show participants feel less self-conscious and worried about their performance when doing a Virtual class – highlighting how Virtual is a powerful gateway into live classes.

Get more people into your live classes

More than 75% of those who do Virtual classes also attend live classes.

When clubs run Virtual class and live classes together, live class attendance jumps up by 12%.

Why Clubs Choose LES MILLS Virtual

  • Maximise studio utilisation Turn underused studio time into member value
  • Increase timetable flexibility Offer more classes without increasing instructor costs
  • Support live class attendance Use Virtual to introduce and retain group fitness participants
  • Deliver a premium member experience World-class content from the global leader in group fitness.

What our Partners say about LES MILLS® Virtual

“Since implementing LES MILLS® Virtual in our cycle room five months ago, visits have grown by 26 per cent”

- Troy Morgan, Willows Health & Lifestyle Centre, Toowoomba QLD

Access Virtual versions of the world's most popular group fitness programs, with fresh content released regularly.


What makes our Virtual workouts so special?

We obsess about the details. Every aspect of every workout is crafted for impact.

Our cinematic‑quality Virtual workouts capture the energy of a live class with chart‑topping music,world‑class talent, and scientifically designed training.

The technology behind it is robust and built specifically for clubs, giving you a reliable, high‑quality experience every time.

Our expert team are ready to support your club's success. Get in touch for a free consultation.

GET THE VIRTUAL EXPERIENCE IN YOUR CLUB

To discuss how a LES MILLS® Virtual package can transform your club and keep both your members and Instructors engaged, drop us a line using the form below.