Why great Instructors are a club's most valuable asset

by Les Mills

Rockstar Instructors are essential to a great group fitness experience, helping clubs to attract and retain hundreds of members. So why do many facilities still undervalue them? And at what cost? In the below video, Les Mills Head of Research Bryce Hastings explains why great Instructors are a club's most valuable asset.

To read about more insights and trends that will help shape the future of fitness and give your club a competitive edge, click here.