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GROUP FIT P.R.O.F.I.T

Group Fit P.R.O.F.I.T. profiles global case studies which demonstrate the business
success delivered by Group Fitness (GF).

Every month we offer new case studies to inspire and motivate group exercise teams
around the world to even greater achievements. Facilities of all sizes are profiled to
make sure Group Fit P.R.O.F.I.T. is a powerful resource for all members of the fitness
industry. Why not share Group Fit P.R.O.F.I.T. with your management
and instructor team every month and spread the word about what’s
possible when you get the best out of GF?
 


Our latest articles are below

Expand your timetable by 25% in 14 months

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16 Feb 2009

Scott Chaffey took on a tough challenge when he became both Assistant Manager and part time Group Fitness Manager (GFM) for Club Synergy (CS) in Tamworth, Australia in October 2007. Since then Scott has grown the GF offering by 25% in 14 months. >> Read more http://www.lesmills.com/global/en/clubs/group-fit-p.r.o.f.i.t/article.aspx?e=rgEhnsY6ypM@-5

Small club more than triples attendance in 18 months

18 Feb 2009

Colin and Sandra Russell bought Bodyvibes in the small town of Invercargill, New Zealand in January 2007. Monthly attendance lay at 400 visits in January 2007 and today it’s risen to over 1,300 visits due to Sandra and Colin’s winning ways. >> Read more http://www.lesmills.com/global/en/clubs/group-fit-p.r.o.f.i.t/article.aspx?e=@-4pYUpSBMBl4@-5

Member satisfaction and GF attendance growth soar

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17 Feb 2009

Group Fitness Manager, DeDe Cox, spent five years waiting for approval to bring BODYPUMP™ to the West Forsyth YMCA (WFYMCA) in Clemmons, North Carolina in USA - and the results have been well worth the wait. >> Read more http://www.lesmills.com/global/en/clubs/group-fit-p.r.o.f.i.t/article.aspx?e=ZbrhYg7CE8U@-5

Group Fitness attendance triples in 12 months and now accounts for 30% of membership sales

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Within the first 60 days of offering Les Mills classes on their timetable, Powerhouse Gym (PH) in St Clair Shores, Michigan saw 20% of their monthly membership sales closing as a result of the new classes. Now, with 50% of the GF schedule dedicated to Les Mills programs 30% of all membership sales come as a result of marketing the Group Fitness (GF) program and quarterly GF events.
>> Read more http://www.lesmills.com/global/en/clubs/group-fit-p.r.o.f.i.t/article.aspx?e=fYEnyekraMI@-5

  • • Acquisition
  • • Attendance
  • • General
  • • Retention
  • • Studio Design
  • • Team
  • • Photos

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