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BECOME A LES MILLS CLUB

LATEST RESEARCH PROVES, LES MILLS GROUP FITNESS CLASSES DO INCREASE CLUB ATTENDANCE

  • • Having trouble keeping members?
  • • Are you struggling to get a decent turnout in your group fitness classes?
  • • Finding it hard hiring and keeping world-class instructors?
  • • Having difficulty organising your timetable?


With the Les Mill Group Fitness System, you’ll get more new members, keep the ones you have and keep them coming back for more, more often.

More evidence of Les Mills’ capacity to impact club profitability emerged in an ACNielsen survey of 3,080 participants in its programs around the world. It showed that more than 85% of members visit their clubs at least twice a week specifically to take part in the classes and that nearly 43% visit at least four times a week.

The average of 3.4 visits a week by Les Mills’ participants compares with IHRSA estimates that club members go to their clubs 1.75 visits a week on average.

Improving the average number of visits per week a member makes to a club by just one can lead to a 3% increase in a club’s retention rate*. These extra visits count where it matters – on your bottom line.

The complete Les Mills Group Fitness System includes:

  • • Eight Group Fitness Programs – updated with new music and choreography every three months
  • • A rigorous instructor training and qualification system
  • • Les Mills Group Fitness Management – your club’s blueprint for profit
  • • Free access to world-class marketing resources

Take the first step to increase your club’s attendance today. Learn how to harness the power of the Les Mills system by contacting Les Mills Asia Pacific.
 

So what are you waiting for?

Five million people take a Les Mills group fitness class every week – isn’t it your turn for a slice of the action? Contact Les Mills Asia Pacific via email sales@lesmills.com.au or call +61 2 6215 8192 to receive information on how Les Mills can grow your business and increase class attendance.

*FIA (UK) Top 10 Strategies for Winning the Retention Battle - A Summary of 2 Years Research 2006